TNS opinion has 40 years of experience in managing complex multi-country general public and business surveys, from small bespoke projects to the largest multi-country surveys conducted anywhere in the world today, including the prestigious Eurobarometer.
As part of TNS and WPP, TNS opinion offers specialist expertise and in-house data across a wide variety of sectors together with advanced statistical analysis resources from our Applied Marketing Science unit. We have extensive experience in research design and analysis and are able to provide state of the art techniques, from explorative tools to sophisticated multivariate analysis. We also have access to specialist communications expertise within WPP and often join up with leading social marketing and communications experts. Much of our research is also undertaken in collaboration with academic partners, think tanks and other policy or research institutes.
We deliver insight to decision makers across a wide range of social policy areas and our clients include public sector and government bodies, political parties, the media, non-government organisations and major international and national institutions.